FormulateBrandfullyearcycleplanandBrandactivitiesandprogramsexecutionplan.
•CreativeDesign:Leadindesigningprogramsforbrandbuilding.Workwithinternalorexternalagenciestoachievedesiredartwork/activities.
•AgencyManagement:Briefandguideexternalagenciesandsupplierstodeliverresultsandtoolsforlocalimplementation
•Inter-departmentalCommunication:Clearandfrequentcommunicationwithrelativeteams.Developworkinconsultationwithmarketneeds
•Brandbudgeting:PlanandManagebrandexpenditureinthedepartment
•ProjectManagement:Abletotakeownershipofselectedprojects.
•BrandActivityExecution:Planandcarryoutnationalbrandprogramsbasedongivenbudget.Ensurebuild-buildingstandardsinmarketing
•BrandCommunication&Advertising:Tobuildbrandawareness&reputationthroughoptimalmediachannelswithmediabuyer.Todetermineoptimalmediamix.
•BrandEvents/ExperientialProgram:Delivermemorablebrandexperiencesviasponsorshiporsignatureevents.